Exploring Seoul: A Guide to the Best Neighborhoods (with Tips!)
From beauty clinics to brunch spots — here’s how to enjoy every corner of Seoul during your aesthetic journey
If you’re coming to Seoul for cosmetic treatments, why not make the most of your trip? This vibrant city is more than just K-pop and skincare (though it’s definitely those too!). Whether you’re recovering from a procedure or just exploring in between consultations, each neighborhood in Seoul has its own personality, charm, and Instagrammable gems.
Here’s your Seoul Glow-approved guide to some of the top areas in the city — plus insider tips to help you travel smart and stylishly.
1. Gangnam (강남)
Vibe: Luxe, trendy, beauty central
Why visit: This is the heart of Korea’s cosmetic surgery and skincare scene. You’ll find the top clinics, luxury beauty stores, and designer boutiques. It’s polished, modern, and full of confident energy.
Don’t miss:
– Apgujeong Rodeo Street for high-end shopping
– Aesthetic clinics & skincare spas
– Garosugil’s cafés and artful stores
Seoul Glow Tip: Many of our partnered doctors are based here. Plan your treatment here and use the surrounding cafés for lowkey post-treatment recovery days.
2. Samcheong-dong & Bukchon Hanok Village (삼청동 & 북촌)
Vibe: Traditional, peaceful, picture-perfect
Why visit: These areas are filled with hanok (traditional Korean houses), museums, art galleries, and cozy tea houses. A peaceful escape from the hustle.
Don’t miss:
– Strolling through Bukchon’s scenic alleys
– Hanbok rental & photos at Gyeongbokgung Palace
– Traditional desserts and quiet cafés
Seoul Glow Tip: Wear sunglasses or a cute hat post-treatment and enjoy the views while healing.
3. Hongdae (홍대)
Vibe: Youthful, artsy, playful
Why visit: Home to indie boutiques, street performances, beauty pop-ups, and creative energy. Great for budget-friendly shopping and people-watching.
Don’t miss:
– Vintage shops & local designer stores
– Street art & weekend flea markets
– Unique beauty cafés & hair salons
Seoul Glow Tip: Check out a makeup café where you can get a gentle touch-up by a pro.
4. Myeongdong (명동)
Vibe: Bustling, touristy, beauty shopping paradise
Why visit: This is Korea’s mecca of skincare shopping — rows and rows of beauty stores with endless samples.
Don’t miss:
– K-beauty hauls from Innisfree, COSRX, Laneige & more
– Street food stalls (post-treatment–friendly picks: gimbap, hotteok, egg bread)
– Myeongdong Cathedral for a quiet moment
Seoul Glow Tip: Avoid this area right after facial treatments if your skin is sensitive to crowds, dust, or heavy sun exposure.
5. Itaewon (이태원)
Vibe: International, eclectic, foodie-friendly
Why visit: Great for global cuisine, fusion cafés, vintage fashion, and hidden rooftop bars. It’s the expat-friendly melting pot of Seoul.
Don’t miss:
– Brunch spots & vegan cafés
– Itaewon Antique Street
– Namsan views from rooftop lounges
Seoul Glow Tip: Perfect spot to meet friends or unwind with a light meal. Great place to stay if you prefer English-speaking cafés and menus.
6. Seongsu-dong (성수동)
Vibe: Hipster, creative, industrial-chic
Why visit: Often called the “Brooklyn of Seoul,” this area is packed with cool concept stores, design-forward cafés, and stylish photo ops.
Don’t miss:
– Amore Pacific’s concept store for skincare
– Hip brunch cafés in converted warehouses
– Korean designer pop-ups & handmade crafts
Seoul Glow Tip: A great place to go light walking and photo-snapping while you rest and recover.
7. Yongsan / Dragon Hill Area
Vibe: Chill, relaxing, spa central
Why visit: Known for the famous Dragon Hill Spa and easy access to various parts of the city.
Don’t miss:
– Jjimjilbang (spa) culture — once your doctor gives you the okay
– Yongsan Electronics Market
– Nearby cafés perfect for journaling or winding down
Seoul Glow Tip: Ask us to build a post-treatment “relaxation day” itinerary here — warm baths, sheet masks, and sleepy lounges.
—
Seoul Glow Travel Tips:
Transportation: Download KakaoMap or Naver Map for directions (Google Maps doesn’t work well here!) and use KakaoTaxi for easy rides.
Skin Safety: Always wear SPF (especially after treatments!) and bring a hat or umbrella for extra protection.
Food: Ask your doctor which foods to avoid post-treatment. We can help you find “beauty-safe” restaurants nearby!
Language: Many places speak basic English, but we’ll help translate and guide you throughout your stay.
—
Planning a treatment in Korea? Let us help you make it a full experience — not just a procedure. From beauty to brunch, Seoul is your playground, and Seoul Glow is your insider guide.
→ Ready to start your glow-up journey? Contact us and let’s plan your Seoul adventure!
